Sarah McAffry | Voted Knoxville's Best Photographer | Family, Senior and Teen Photography in East Tennessee » Knoxville Family, Senior and Teen Photographer in East Tennessee

5 Essentials for Better than Basic Head Shots

Not all head shots are created equal. Here’s what you need to know for head shots that stand out above the rest.

1. Wardrobe

This part is crucial. Depending on what your head shots will be used for, I recommend you dress just like you would for a day on the job whether that’s in the real estate, healthcare, law, or counseling industry. If you wear a suit to work, wear a suit. If you wear colorful tops, go for that. If your head shots are for modeling, acting, or beauty pageants, the rules are different entirely. Our ultimate goal is for you to look like you, and your wardrobe goes a long way to get us there. Once we know exactly what your images are for, we will tailor our suggestions for you.

2. Backdrop

We have several options in the studio ranging from the modern clean white backdrop to the classic painted muslin backdrop. The good news is you don’t have to pick just one. We can try out several and you can pick your favorite look once you see the final images.

3. Expression

The single most important element in any photo is the person’s expression. The most important thing I do as a photographer is capture natural expressions. You’d think I just need to tell my subject to smile, right? WRONG. There is so much more to it. I have to find the balance of a meaningful smile, without looking like we’re trying too hard or faking it. And maybe more important than the smile is the eyes that need to look wide open and not too squinty. Luckily for you, you don’t have to worry about this part. This falls under my job description!

4. Quality

There are different types of files that should be used for sharing your photos online versus which should be used for printing purposes. They are sharpened differently to make them look crisp, in focus and high quality whether on the screen or on paper — also under my job description so no worries if this part is confusing!

5. Display

Head shots should be displayed in as many places as possible to increase facial recognition by potential clients and customers. They should be on your Facebook, Twitter, Instagram pages, your Linked In profile, your website, and of course any printed materials like business cards, brochures, etc.


“Sarah and her staff are incredible to work with. Very professional and responsive. We use Sarah for all of our agent head shots and branding photography.” – Justin Bailey, Bailey & Co. Real Estate





“Sarah was amazing to work with. She took head shots for our daughter and even edited them quickly so we could order prints in time for her to take them to her college auditions. Her work is impeccable, and she made my daughter feel very comfortable during the process.  I would go back in a heartbeat and do it again! 5 stars all the way!”  – Carol Burley, Mother



How long has it been since you’ve updated your professional head shots?

Are you still using pictures from 5 years ago? Or maybe a decade ago? Or maybe you’ve never had professional head shots taken before?

These are the excuses I hear all the time: I don’t have time; I hate having my picture taken; I need to lose 10 pounds first; I don’t know what to wear; I can’t afford it.

While you’re sitting around making excuses, your competition has already had theirs taken, posted them, and is keeping the benefits of quality, professional head shots.

Forget the excuses and get it done!

Details HERE!